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Hidden costs of AI assistants: credits, overages and call minutes

A magnifying glass revealing extra small teal tokens tucked beneath a blank invoice page, with a phone handset and a tiny sand timer beside visible baseline coin stacks, hidden costs made visible.

By 3Gen editorial team. Every term below was read on the vendor’s own page.

The headline price is the number on the pricing card. The real price includes what happens when you run out, what the add-ons cost, when a discount ends, and how many seats you are forced to buy. None of these are secret. They are just in the FAQ, a footnote or a second tab. We collected them here.

If you want a credit-priced assistant with few surprises, OpenAssistant is worth considering. When you run out of credits its page lists three options (wait, upgrade or buy a top-up from $15) and no overage rate, credits you buy never expire, and built-in recurring tasks such as Daily Agendas and End-of-Day Wraps do not use credits on paid plans. Town and Lindy publish lower prices per credit at larger sizes.

1. Credits that run out, and what happens next

Product When you run out Do unused credits roll over? Source
OpenAssistant (ours) Wait for the next cycle, upgrade, or buy a top-up (from $15) Plan credits: no. Purchased credits: never expire openassistant.us
Town Free and Starter: prompted to upgrade. Pro and up: overage at $0.030 to $0.044 a credit, but only if you raise the overage cap, which defaults to $0 Not stated town.com
Lindy “Lindy pauses and tells you.” Top-ups are $10 per 1,000 credits Monthly credits: no. Top-up credits: kept until used lindy.ai
Claude (paid plans) Wait for the 5-hour or weekly reset, upgrade, or turn on usage credits billed “at standard API rates” Not applicable claude.com
ChatGPT Pro Included usage first, then your credit balance, for eligible features Not stated OpenAI help
The X Subscription Top-ups, or wait for the weekly refresh Not applicable x.ai
Gemini (Google AI plans) Limits refresh every 5 hours up to a weekly limit; you can buy AI credits to extend Not stated gemini.google

What to watch: a credit allowance that resets monthly is “use it or lose it.” If you buy a big tier for a busy month, the leftover does not carry over. OpenAssistant’s purchased credits and Lindy’s top-up credits are the exceptions in this list: they do not expire.

2. Overage rates

Town is the clearest example of published overage pricing:

Town plan Included credits Overage per credit 1,000 extra credits cost
Pro 5,000 $0.044 $44
Power 12,000 $0.038 $38
Power Plus 40,000 $0.032 $32
Team (per seat, pooled) 6,000 $0.038 $38
Team Plus (per seat, pooled) 18,000 $0.030 $30

Source: town.com/pricing. Math: 1,000 × the per-credit rate.

Compare that with the plan’s own rate. Town Pro’s included credits work out to $0.0118 each on monthly billing ($59 ÷ 5,000). Overage at $0.044 is about 3.7 times that ($0.044 ÷ $0.0118). Running steady overage is the expensive way to buy credits; Town itself calls it “your upgrade signal.”

3. Third-party models and API usage billed on top

4. Call minutes and phone numbers

Voice products price each piece separately, so the per-minute headline is rarely the whole bill.

Platform Per minute Also charged Source
Retell AI $0.07 to $0.31, by model and voice $2 a month per phone number; 20 concurrent calls included, then $8 a month each; optional add-ons from $0.005 a minute retellai.com
Vapi $0.05 platform fee Speech, model and carrier costs on top; extra concurrency $10 a line a month; HIPAA $2,000 a month vapi.ai
Bland $0.14 on Start Telephony billed separately; call transfers $0.05 a minute on Start bland.ai
Cal.ai $0.29 Requires Cal.com; individuals buy credits separately cal.com/ai

Example: on Retell, a build using a mid-priced model works out to $0.149 a minute ($0.055 voice infrastructure + $0.015 voice + $0.015 US telephony + $0.064 model). 500 minutes a month is 500 × $0.149 = $74.50. Add one Retell number ($2) and you are at $76.50, before any add-ons.

5. Add-ons that sound included

6. Introductory prices that expire

Product Offer When it ends Source
Microsoft 365 Copilot Business add-on $18 instead of $21 per user per month (yearly) First year only; offer runs July 1 to December 31, 2026 Microsoft
Google Workspace Up to 50% off for new customers The plan cards say the discount runs 3 months; Google’s footnote limits the intro price to the first 20 users and says standard pricing applies after 12 months workspace.google.com
Fyxer Pro and Team “Unlimited credits” First 3 months, then 3,000 (Pro) or 6,000 (Team, pooled) credits a month fyxer.com
Otter Business, monthly $24 instead of $30 “20% off for 3 months+” otter.ai

Budget for the regular price, not the launch price.

7. Seat minimums

Product Minimum What that means for a 1 to 2 person team Source
Claude Enterprise 20 seats At least $4,800 a year in seats (20 × $20 × 12), plus usage claude.com
Calendly Enterprise 50 seats, from $15,000 a year Not for small teams calendly.com
ChatGPT Business 2 users A solo buyer can’t use Business; Plus or Pro instead chatgpt.com
Claude Team 2 seats (“teams of 2 to 150”) Same claude.com
Fathom Team and Business 2 users Same fathom.ai

8. Refund rules

An annual plan with no refunds is a 12-month commitment. See annual vs monthly billing for how many months you need to use a plan before annual pays off.

A checklist before you buy

  1. What happens at 100% of my allowance: stop, wait, or bill?
  2. Is there a spending cap, and is it on by default?
  3. Do credits roll over, and do top-ups expire?
  4. Which features cost extra (models, agents, phone numbers, add-ons)?
  5. Is today’s price introductory? When does it end?
  6. Is there a seat minimum?
  7. Can I get a refund if I cancel an annual plan early?

FAQ

What are the hidden costs of AI assistants?

The main ones are credits that run out, overage rates, third-party model and API usage, call minutes and phone numbers, add-ons that sound included, introductory prices that expire, seat minimums and refund rules.

Do unused AI credits roll over?

It depends. OpenAssistant’s plan credits do not roll over but purchased credits never expire; Lindy’s monthly credits do not roll over but top-ups last until used.

How much is overage on Town?

$0.044 a credit on Pro, $0.038 on Power, $0.032 on Power Plus. Overage is off until you raise the cap, which defaults to $0.

Are there refunds on annual AI plans?

Often not. Town offers no refunds, Skej does not refund early cancellations, and Google AI plans give no refunds for partial billing periods. Microsoft 365 business plans have a 7-day window.

Which AI plans have seat minimums?

Claude Enterprise needs 20 seats, Calendly Enterprise 50, and ChatGPT Business, Claude Team and Fathom Team or Business need 2.

Try OpenAssistant

Want to start where there is nothing hidden to pay? Try OpenAssistant on the free Starter plan with no credit card, then see OpenAssistant pricing for the Pro plan, top-ups and billing rules. Or try Skej for scheduling.